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Project Overview
Beeline proudly collaborated with Haus+ for Red Bull Egypt to bring to life the high energy Red Bull Jukebox concert experience in Cairo. Held at a custom-built outdoor venue, this youth-driven experience fused immersive staging, dynamic lighting & interactive design.

Execution Overview
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Full-scale stage construction with curved LED screen structure
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Complete audiovisual setup: lighting, sound & video integration
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Branded environmental design & thematic event decor
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Custom-built entrance tunnel & photo backdrop areas
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Fabrication of crowd engagement installations & branded furniture
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Technical operations, coordination & artist backstage logistics
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Distribution of synchronized LED wristbands for audience interaction
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Directional signage, wayfinding, and safety barricades
Highlights & Challenges
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Custom-Curved LED Stage: Delivered a standout arched LED screen and dynamic lighting rig to match the concert’s high-impact vibe.
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Audience-Controlled Experience: Integrated Red Bull’s Jukebox mechanics — enabling live audience song selection through synchronized LED wristbands.
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Outdoor Build Complexity: Navigated power, structure, and weather challenges in open terrain while delivering premium audiovisual quality.
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Immersive Branding: Brought the Red Bull Jukebox identity to life through 360° branding — including entry gates, props, band signage, and giveaways.
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Tight Load-In Schedule: Completed full setup, including sound checks and artist rehearsals, within a 24-hour load-in window.





